Micro blue violet pigments are small enough to penetrate deeper into the hair shaft to dramatically reduce gold and yellow tones in all blonde and bleached hair. Anti-heat + UV + Humidity + Oxidation Protection.

JUUCE SILVER BLONDE SHAMPOO with intense violet tones reduces unwanted gold and yellow reflect, in blonde, bleached or grey hair. Key Actives: Hydrolyzed Rice Protein, Micro Blue Violet Pigments and Dandelion.